VEOCEL™: A brand for eco-friendly hygiene

Wet wipes are responsible for up to eight percent of the plastic found in the seas and the coasts of Europe. During the „2017 Great British Beach Clean“ campaign, activists collected more than 18,000 remains of wet wipes, moist toilet paper and cotton buds on English coasts. 27 wet wipes were found on 100 meters of coastline alone – if they are not collected, they will stay there for a very long time. Plastic needs around 600 years to completely decompose. Until that time, the plastic parts are broken down into increasingly smaller units. The outcome, microplastic, can make its way into people’s nutrition via fish and marine animals.

It is better to nip processes such as this in the bud: For this very reason, Lenzing AG developed VEOCEL™ fibers from the replenishable raw material of wood. Due to their natural ingredients, these are completely bio-degradable within only a few weeks – both in water and in soil.

Therefore, anyone searching for a clean solution for the environment can resort to a myriad product range containing VEOCEL™ fibers: with their high tear resistance, the bio-degradable fibers are ideal for baby wet wipes which have to withstand a lot. In some applications, however, bio-degradability alone is not enough: Using its Eco Disperse technology, Lenzing AG produces extremely short fibers which are used in moist toilet paper. Thanks to these VEOCEL™ fibers, moist toilet paper disintegrates as early as during the flushing process into the toilet. As an ingredient in cosmetic and hand cleansing wipes, they prove themselves to be an ideal companion when you are on the move.